Atlantic Business – The Water Cooler: Drink It In

St. John’s entrepreneur opens wine school for the masses

Tracey Dobbin insists people are trading in their beer mugs for wine glasses.

She may be right. Statistics from California-based Wine Institute show global wine consumption grew by 3.3 per cent from 2008 to 2011. That’s provided a business opportunity for the St. John’s native, who opened Autour du Vin this spring. Dobbin’s business is both a wine school and an agency specializing in wine tourism. But it isn’t based solely in Atlantic Canada; the head office is in one of the wine-making capitals of the world, Bordeaux, France.

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Testimonials

  • I learned so much from you throughout the course. I since have been asked to train as a junior sommelier at Raymonds. I'm super motivated to learn more and hopefully start level 4 in the new year! Thank you for…

    Megan McDonald
    Raymonds Restaurant - Halifax, Canada

  • As a student of Autour du Vin I wouldn't hesitate to recommend classes to anyone, whether it be someone in the trade or an enthusiast looking to learn more. Tracey has a way of using her personal experience and knowledge that not only makes the…

    Karen Nause
    - Halifax, Canada

  • As two food & wine enthusiasts not directly involved in the hospitality or wine industry, we were interested in furthering our knowledge of wine and spirits. We found the WSET curriculum and the course levels offered by Autour du Vin to be very appealing. Since Septembre 2014,…

    Joëlle Désy & James Nicholson
    - Halifax, Canada

  • Tastings guided by Tracey Dobbin, are always a complete experience. With deep and detailed information of the theme in matter, great wine selection chosen carefully to give a full vision of the theme, and caring so much about the satisfaction…

    Priscila Frausto Torres
    Project Manager Vinos y Vinos - Monterrey, Mexico

  • Tracey is an excellent instructor. Not only is she highly knowledgeable, but her passion and enthusiasm for wine manifests itself in her teaching style. Her classes are fun, engaging and bring the subject matter to life. Tracey's courses provide students…

    Genevieve R.
    - USA

  • I met Tracey Dobbin at an educational weekend I ran in September 2013 at a vineyard near Bristol...Tracey and I decided to run a repeat course over one day in Bordeaux, to correspond with a scheduled MW course...Tracey capably managed…

    Dr. Richard Smart
    International viticulture scientist and consultant -

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